Montura

Montura is a mountaineering brand born at the feet of the Dolomites, the north-eastern Italian Alps. Acquired by the investment holding Nuo Capital, it has evolved into a company with worldwide presence, opening new stores in Europe, APAC and the United States.

Brand Strategy

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • Item description
Landscape scene with mountains, a lake, and grassy fields in the foreground.

Origins.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Collections

  • Silhouette of a person walking through a foggy tunnel with a headlamp, in black and white.

    Nero Montura

  • A person with a hooded jacket smiling, in a snowy or icy environment, with snow or ice on their clothing.

    Old v. New

  • A thermal imaging camera showing a person standing outdoors in cold weather, with frost on the camera and a display indicating temperature readings around -15.7°C, 17.2°C, and -24.0°C.

    Vertigo

  • Scenic view of mountains, lake, and cloudy sky.

    Versante

Scenic landscape with a large mountain range in the background, a lake in the middle ground, and green and brown grassy hills in the foreground.

Wherever you go.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Scenic mountain landscape with snow-capped peaks in the background and a modern building on grassy rolling hills in the foreground.

Versante

A scenic landscape with a large mountain range in the background, a body of water in the middle ground, and grassy fields with bushes and trees in the foreground.

Winter Olympics Campaign.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • Scenic view of a lake surrounded by green hills and mountains in the distance, with cloudy sky overhead.

    Dream it.

  • A scenic landscape of green rolling hills with a modern building, and snow-capped mountains in the background under a cloudy sky.

    Build it.

  • Modern building with wooden facade in a mountainous landscape with yellow wildflowers in the foreground and two people visible through a large glass window.

    Grow it.

  • A modern wooden house on a hillside overlooking a lake with mountains in the background during sunset.

    Sell it.